I had a great time working on the launch and production of Tattoo Revue magazine in Italy. Its publisher, Alberto Pasetti, was a former Italian rock star with a handlebar moustache and a passion for American pop culture. He bought the rights to the American magazine and set up an editorial office in Milan. I wrote articles, translated and adapted copy, and supervised our staff of graphic designers, photographers, and freelance writers. I was also responsible for PR and helped Alberto organize the first national tattoo convention in Italy. Tattoo Revue’s success helped to spark the Italian tattoo craze and lasts to this day.